Vincles

Vincles set out to build a wine brand that communicates connection, emotion and everyday closeness, moving away from the more traditional codes of the industry. I developed a visual identity that blends an elegant aesthetic with a more contemporary and approachable tone. The graphic system is built around organic gradients inspired by wine, combined with a distinctive typeface to create a balance between sophistication and warmth. The result is a versatile and recognizable brand, designed to live seamlessly across digital and physical touchpoints while connecting with a broader audience without losing authenticity.